About Us

The founder of Mañana Marketing has developed two highly successful Spanish language media companies since 1989; Mañana Marketing and Directorio En Español.
Mañana Marketing and Directorio En Español were grown from seed by pioneers in the industry and Ileana De Leon Devin.  Directorio En Español was a flourishing multi-market publication with national brand recognition.

In early 2004 Directorio en Español was identified and verified as an industry leader on the cutting edge in US Spanish language yellow pages industry by the prestigious, multi-billion dollar equity firm ABRY Partners.  Successful Negotiations and extensive auditing of the business practices yielded an agreement between to have ABRY acquire Directorio en Español and its business model/recipe for success.

Ileana worked with the talented team from HYPnetwork (ABRY’s Company) over the following year to help grow the operation center and sales centers to support additional expansion of the Devin’s successful recipe.

In May of 2005 Ileana set sights on her entrepreneurial passion and rededicated herself to Mañana Marketing.  Mañana Marketing which was formally H.A.S. Advertising was formed in 1990.

As the Spanish language yellow pages client base increased, Manana Marketing would recommend that their clients compliment the yellow pages with other forms of successful Spanish language media such as T.V., radio, print etc.  It was the sincere desire to bring additional success to clients which spawned the growth of Mañana Marketing.

The full service ad agency flourished via media placement and creative excellence.  A few of the clients we have served include:

• Sweetbay Supermarkets
• Kash N Karry
• Hospice Lifepath
• MetLife Insurance
• GTE Telecommunications (Verizon)
• Hilton
• Kinney, Fernandez and Boire Law Group
• Saturn
• Tampa General Hospital
• USF
• Stewart Enterprises

And the list goes on…

The founder of Directorio en Español and Mañana Marketing, Ileana, is proud of the creative and community service awards received over the years.  The commitment to excellence goes beyond serving the client.  It goes deep into the fabric of our communities.
Manana Marketing enjoys over two decades of success focusing on the Hispanic consumer market.  This success is made possible by the team of professionals working together within the company.  Dedicated, knowledgeable, enthusiastic and sincere professionals with the company are the reason our clients achieve success.